Meet the Motiv team.
Kristoffer Lunde
Integrated Protein Product Line Manager
Kristoffer is the Product Line Lead Leader for Empyreal75 and MOTIV. Kristoffer has been with Cargill Branded Feed for the last six years and with Cargill since the acquisition of the feed company EWOS in 2015. He has a diverse background from the fisheries and aqua culture space and grew up in Norway where his family operated a salmon smolt farm.
Nguyen Duy Hoa, PhD
Global Technical Director
Dr. Hoa is the global technical director for Empyreal 75 and Motiv, servicing and supporting customers in product application and usage. Dr. Hoa has worked for Cargill for six years, with three years at Cargill Vietnam Aqua Nutrition Technology, and three years for Empyreal 75 and Motiv. Dr. Hoa spent more than 17 years in the National Aquaculture Research Institute in Vietnam, during 1994–2012. He began working in the aqua industry as a key account manager for INVE Aquaculture for one year, then joined Cargill in 2013. Hoa has significant experience in shrimp nutrition and shrimp farm management, and has expanded his expertise in fish nutrition to serve customers in the Asia region for Empyreal 75 and Motiv products.
Claudio Paredes
Aquaculture Global Sales Director
Claudio oversees Empyreal 75 and Motiv sales, primarily in Central and South America. He joined Cargill in 1999, spending 13 years with Cargill Animal Nutrition (CAN), with different responsibilities in aquaculture feed sales, product development and technical assistance. In 2013, he joined the Empyreal team at Cargill Starches, Sweeteners & Texturizers North America. Claudio has vast experience in shrimp farm/feed management, especially in South America. He also leads Cargill Andina in Chile, the business in charge of the Empyreal 75 commercialization of salmon feed mills operating in that country. Claudio has also been a key contributor to product development, leading the commercial initiative around Empyreal 75 and Motiv.
Michael Klapperich
Global Business Development Manager
North American Sales Director
Michael is the Director of Sales, North America and Distribution for Empyreal 75 and Motiv. In addition to sales activities, Michael develops and manages service partner relationships in countries where we do business. Michael has spent 17 years with Cargill, all within the Corn Milling business unit. Initially working in merchandising of various byproducts, the latter part of his career has been focused on commercial activity and business management.
Huynh Ngoc Han Nguyen (Ms. Han)
Sales and Account
Management — Vietnam
Ms. Han has been with CFN Vietnam for nearly 11 years, working on formulation in a risk management & sourcing department. In March 2019, she moved to aqua sales and account management in Vietnam for both Empyreal 75 and Motiv, where she adds her technical experience to the sales process. In her role at Cargill, she supplies customers with high-quality products and provides valued services to help customers succeed in their business. Ms. Han feels it is important to understand the strengths, weaknesses, opportunities and challenges to build a business strategy to compete with other rival companies in the field.
Vorapong Pattrakulchai
Business Development Manager, APAC
Vorapong is the Business Development Manager for the Motiv and Empyreal 75 brands in the Southeast Asia region. He worked with Cargill for a few years starting in 1996 in Thailand, right after his completion of his Master’s Degree in Agriculture and Resources Economics from West Virginia University in USA. Vorapong left Cargill for some years and gained valuable experience in different functions in aquaculture such as feed mill management, marketing coordinator, commercial lead, and M&A lead. Vorapong has hands-on experiences working with back yard farmers, large scale commercial farms as well as feed millers in livestock and in aquaculture segments. He rejoined Cargill in 2023 and is based in Thailand.